WHAT:

• Free admission to California Academy of Sciences for first 100 people who arrive on bicycles
• Free bike valet, offered by San Francisco Bicycle Coalition, from 11 a.m. – 3 p.m. to the first 100 people who arrive by bicycle
• Free CLIF BAR samples to the first 200 people who arrive by bicycle

WHEN:

• Sunday, August 22, 2010; 11 a.m. – 3 p.m.
• Coincides with San Francisco’s Sunday Streets event – Golden Gate Park to the Great Highway will be closed to cars

WHERE:

• California Academy of Sciences, 55 Music Concourse Dr., San Francisco’s Golden Gate Park
• CLIF BAR ticket distribution and bike valet located on the east side of the Academy (the side farthest away from the Music Concourse band shell)

WHY:

• Bike riding is fun for the entire family
• CLIF BAR is committed to fighting climate change through its 2 Mile Challenge bike advocacy program. This nationwide campaign encourages people to ride a bike instead of driving a car for trips two miles or less to reduce carbon dioxide emissions that cause climate change.
• In the U.S., 40 percent of all urban trips are two miles or less, and 90 percent of those trips are made by car.
• Every mile traveled by bike instead of car prevents one pound of carbon dioxide from entering the atmosphere, according to the Climate Leadership Initiative at the University of Oregon. Car-generated carbon dioxide is one of the leading causes of global climate change.

About Clif Bar & Company

Clif Bar & Company is a leading maker of nutritious, all-natural, organic foods and drinks, including CLIF® BAR energy bar, LUNA®, The Whole Nutrition Bar for Women®; and CLIF Kid®, Nourishing Kids in Motion®. Focused on sports nutrition and healthy snacks, the company is committed to sustaining its people, brands, business, community and planet. (www.clifbar.com)